/* Círculo / Influencer Marketing V10 — identidad 2026: carbón, magia y Druk Wide. */
.im-page{background:var(--charcoal);color:var(--smoke);overflow-x:clip}
.im-page .site-header {z-index:70}
.im-page .desktop-nav a[href*="metodo"]:hover,.im-page .desktop-nav a[href*="campanas"]:hover {color:var(--lime)}
.im-page .im-pad{padding:clamp(92px,10vw,164px) 0}
.im-page .im-smallcap,.im-page .im-section-topline,.im-page .im-overline,.im-page .im-hero-end{font:700 11px/1.5 var(--font-body);letter-spacing:.15em;text-transform:uppercase}
.im-page h1,.im-page h2,.im-page h3 {font-family:var(--font-wide);font-weight:700;letter-spacing:-.025em;text-transform:uppercase}
.im-page button{cursor:pointer}
.im-page button:focus-visible,.im-page a:focus-visible{outline:3px solid var(--lime);outline-offset:4px}
.im-page .im-hero{padding-top:15px;background:var(--charcoal);overflow:hidden}
.im-page .im-overline,.im-page .im-hero-end{display:flex;justify-content:space-between;align-items:center;gap:18px;border-top:1px solid rgba(245,245,245,.2);padding:15px 0;color:rgba(245,245,245,.65)}
.im-page .im-overline span:first-child{color:var(--lime);display:flex;align-items:center;gap:12px}
.im-page .im-led{width:7px;height:7px;border-radius:50%;background:var(--lime);display:inline-block;box-shadow:0 0 0 5px rgba(220,255,159,.11)}
.im-hero-grid{display:grid;grid-template-columns: minmax(0,1fr) minmax(410px,.95fr);align-items:center;gap:3vw;min-height:705px;padding:55px 0 65px}
.im-mini-title{font:800 12px/1 var(--font-body);letter-spacing:.17em;color:var(--sky);display:flex;align-items:center;gap:14px}
.im-asterisk{font-size:25px;color:var(--coral);line-height:0}
.im-page .im-hero h1{font-size:clamp(29px,3.24vw,56px);line-height:1.24;margin:30px 0 28px;white-space:nowrap}
.im-page .im-hero h1 em{font-style:normal;color:var(--lime)}
.im-page .im-hero h1 span{color:var(--sky)}
.im-hero-copy>p{font-size:clamp(17px,1.4vw,20px);max-width:590px;color:rgba(245,245,245,.8);line-height:1.6;margin:0 0 34px}
.im-hero-links{display:flex;gap:16px;align-items:center;flex-wrap:wrap}
.im-primary{display:inline-flex;align-items:center;justify-content:space-between;min-width:224px;gap:24px;border-radius:100px;background:var(--lime);color:var(--charcoal);padding:17px 20px;font-size:14px;font-weight:700;transition:transform .2s,background .2s}
.im-primary:hover{transform:translateY(-3px);background:var(--sky)}
.im-primary span{font-size:22px;line-height:1}
.im-secondary{display:inline-flex;align-items:center;gap:18px;border-bottom:1px solid rgba(245,245,245,.5);padding:10px 0;font-size:14px;font-weight:700}
.im-secondary span{color:var(--lime)}
.im-hero-caption{display:flex;justify-content:space-between;gap:20px;margin-top:70px;font:700 10px/1.5 var(--font-body);letter-spacing:.12em;color:rgba(245,245,245,.55)}
.im-hero-art{height:635px;position:relative;isolation:isolate}
.im-art-cross{position:absolute;top:8px;left:38px;font-size:40px;color:var(--coral);z-index:6}
.im-art-ring{position:absolute;inset:65px 40px 40px 45px;border:1px solid rgba(220,255,159,.38);border-radius:49%;transform:rotate(-22deg);z-index:-1}
.im-art-ring:after{content:"";position:absolute;inset:25px;border:1px solid rgba(225,249,255,.13);border-radius:49%}
.im-art-ring img{width:90px;position:absolute;right:-30px;top:22px;transform:rotate(22deg);opacity:.6}
.im-page .im-frame{position:absolute;display:block;padding:0;overflow:hidden;border:5px solid var(--charcoal);border-radius:18px;background:#171715;box-shadow:0 16px 55px rgba(0,0,0,.28);transition:transform .25s ease;z-index:2}
.im-frame:hover{transform:translateY(-8px) rotate(-1deg)}
.im-frame img{width:100%;height:100%;object-fit:cover;object-position:center;display:block}
.im-frame:after{content:"";position:absolute;inset:45% 0 0;background:linear-gradient(0deg,rgba(0,0,0,.75),transparent);pointer-events:none}
.im-frame>span{position:absolute;bottom:13px;left:16px;right:16px;z-index:2;display:flex;justify-content:space-between;align-items:center;font:700 10px/1.2 var(--font-body);letter-spacing:.12em;color:white;text-align:left}
.im-frame>span b{width:35px;height:35px;display:grid;place-items:center;background:var(--lime);color:var(--charcoal);border-radius:50%;font-size:11px}
.im-frame-a{left:5%;top:95px;width:50%;height:425px;transform:rotate(-5deg)}
.im-frame-a:hover{transform:rotate(-5deg) translateY(-8px)}
.im-frame-b{right:1%;top:24px;width:36%;height:336px;transform:rotate(6deg)}
.im-frame-b:hover{transform:rotate(6deg) translateY(-8px)}
.im-frame-c{right:8%;bottom:8px;width:34%;height:284px;transform:rotate(9deg)}
.im-frame-c:hover{transform:rotate(9deg) translateY(-8px)}
.im-vertical-label{position:absolute;top:170px;right:-18px;font:700 10px var(--font-body);letter-spacing:.18em;writing-mode:vertical-rl;color:var(--sky)}
.im-art-stamp{position:absolute;left:20%;bottom:12px;font:700 29px/.92 var(--font-wide);color:var(--lime);transform:rotate(-10deg)}
.im-hero-end{border-top:1px solid rgba(245,245,245,.22);padding:23px 0 30px}
.im-hero-end span:last-child{color:var(--lime)}
.im-ticker{overflow:hidden;background:var(--lime);color:var(--charcoal);height:60px;display:flex;align-items:center;white-space:nowrap}
.im-ticker-track{font:700 15px var(--font-wide);letter-spacing:.035em;min-width:max-content;animation:im-marquee 40s linear infinite}
.im-ticker-track span{color:var(--blue);padding:0 22px}
@keyframes im-marquee{to{transform:translateX(-50%)}}
.im-philosophy{border-bottom:1px solid rgba(245,245,245,.13)}
.im-philosophy-grid{display:grid;grid-template-columns:200px 1fr;gap:5vw;align-items:start}
.im-side-label{font:700 11px/1.5 var(--font-body);letter-spacing:.14em;color:var(--lime);padding-top:12px;display:flex;align-items:center;gap:16px}
.im-side-line{height:1px;flex:1;background:var(--coral)}
.im-philosophy h2{font-size:clamp(32px,5vw,81px);line-height:1.18;margin:0}
.im-philosophy h2 span{color:var(--coral)}
.im-philosophy-bottom{display:grid;grid-template-columns:90px minmax(0,640px);gap:20px;align-items:start;margin-top:43px}
.im-thin-icon{display:grid;place-items:center;font-size:36px;color:var(--charcoal);background:var(--lime);border-radius:50%;width:65px;height:65px}
.im-philosophy-bottom p{font-size:clamp(17px,1.55vw,23px);line-height:1.5;margin:0;color:rgba(245,245,245,.75)}
.im-philosophy-bottom strong{color:white}
.im-what-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:1px;margin-top:100px;background:rgba(255,255,255,.13);border:1px solid rgba(255,255,255,.13)}
.im-what-grid article{background:var(--charcoal);padding:27px 22px 32px;min-height:235px}
.im-what-grid article>span{font:700 10px/1.3 var(--font-body);letter-spacing:.17em;color:var(--lime)}
.im-what-grid h3{font-size:clamp(17px,1.6vw,25px);margin:35px 0 14px;line-height:1.25}
.im-what-grid p{font-size:14px;line-height:1.6;color:rgba(245,245,245,.67);margin:0}
.im-method{background:var(--sky);color:var(--charcoal)}
.im-method-shell{position:relative}
.im-method-heading{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:end;border-bottom:1px solid rgba(60,60,59,.25);padding-bottom:48px}
.im-method-heading .im-smallcap{grid-column:1/-1;color:var(--blue)}
.im-method h2{font-size:clamp(45px,7vw,110px);line-height:1;margin:0;white-space:nowrap}
.im-method h2 span{color:var(--blue)}
.im-method-heading p{max-width:540px;line-height:1.65;font-size:17px;margin:0 0 6px}
.im-steps{margin-top:18px}
.im-step{display:grid;grid-template-columns:100px 1fr 80px;gap:32px;align-items:center;padding:32px 0;border-bottom:1px solid rgba(60,60,59,.25)}
.im-step-index{font:700 14px var(--font-wide);color:var(--blue)}
.im-step h3{font-size:clamp(21px,2.3vw,35px);line-height:1.2;margin:0 0 11px}
.im-step p{font-size:15px;line-height:1.5;max-width:580px;margin:0;color:#565652}
.im-step-arrow{justify-self:end;font-size:35px;color:var(--blue)}
.im-method-bottom{display:flex;align-items:center;justify-content:space-between;gap:30px;padding:56px 0 0}
.im-oval{width:79px;height:79px;border-radius:50%;background:var(--blue);display:grid;place-items:center}
.im-oval img{width:58px}
.im-method-bottom p{margin-right:auto;font:700 14px/1.6 var(--font-wide)}
.im-method-bottom p span{color:var(--blue)}
.im-method-bottom>a{font-weight:700;font-size:15px;border-bottom:2px solid var(--blue);padding:0 0 10px;white-space:nowrap}
.im-method-bottom>a span{font-size:25px;padding-left:30px}
.im-campaigns{background:#323231}
.im-section-topline{display:flex;justify-content:space-between;gap:20px;padding-bottom:20px;border-bottom:1px solid rgba(245,245,245,.22);color:var(--lime)}
.im-section-topline span+span{color:rgba(245,245,245,.55)}
.im-campaigns-heading,.im-results-heading{display:grid;grid-template-columns:1fr 340px;align-items:end;gap:50px;margin:70px 0 64px}
.im-campaigns h2,.im-results h2{font-size:clamp(36px,5vw,82px);line-height:1.18;margin:0}
.im-campaigns h2 span{color:var(--lime)}
.im-campaigns-heading>p,.im-results-heading>p{font-size:17px;line-height:1.6;color:rgba(245,245,245,.74);margin:0 0 6px}
.im-feature{display:grid;grid-template-columns:41% 59%;background:var(--lime);color:var(--charcoal);border-radius:12px;overflow:hidden;margin-bottom:24px;min-height:625px}
.im-feature-info{padding:40px 44px;display:flex;flex-direction:column;justify-content:space-between;gap:40px}
.im-case-id{font:700 12px var(--font-body);letter-spacing:.14em}
.im-case-category{font:700 11px var(--font-body);letter-spacing:.14em;color:#5E634F}
.im-feature h3{font-size:clamp(30px,3.4vw,55px);line-height:1.18;margin:17px 0 22px}
.im-feature h3 em{font-style:normal;color:var(--blue)}
.im-feature-info p{font-size:16px;max-width:360px;line-height:1.55;margin:0}
.im-feature-count{display:flex;align-items:center;gap:22px;border-top:1px solid rgba(60,60,59,.33);padding-top:19px}
.im-feature-count strong{font:700 54px/1 var(--font-wide)}
.im-feature-count span{font:700 11px/1.35 var(--font-body);letter-spacing:.13em}
.im-feature-visuals{display:grid;grid-template-columns:1fr 1fr;gap:9px;padding:12px 12px 12px 0;min-width:0}
.im-campaign-shot{position:relative;display:block;width:100%;min-width:0;border:none;padding:0;background:#151515;overflow:hidden;border-radius:8px;text-align:left}
.im-campaign-shot img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .4s}
.im-campaign-shot:hover img{transform:scale(1.04)}
.im-campaign-shot:after,.im-case-cover:after{position:absolute;content:"";inset:50% 0 0;background:linear-gradient(0deg,rgba(0,0,0,.75),transparent);pointer-events:none}
.im-shot-overlay{display:flex;flex-direction:column;gap:7px;position:absolute;left:18px;bottom:23px;z-index:2;color:white}
.im-shot-overlay strong{font:700 clamp(20px,2vw,30px) var(--font-wide)}
.im-shot-overlay>span{font:700 11px var(--font-body);letter-spacing:.16em;color:var(--lime)}
.im-cases-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.im-case-card{background:var(--charcoal);border-radius:10px;overflow:hidden}
.im-case-cover{display:block;position:relative;width:100%;height:clamp(370px,39vw,550px);border:0;padding:0;overflow:hidden;background:#222;text-align:left}
.im-case-cover>img{width:100%;height:100%;object-fit:cover;object-position:center;transition:transform .4s}
.im-case-cover:hover>img{transform:scale(1.05)}
.im-case-play{position:absolute;z-index:2;top:50%;left:50%;transform:translate(-50%,-50%);display:grid;place-items:center;border-radius:50%;height:66px;width:66px;background:var(--lime);color:var(--charcoal);font-size:17px;box-shadow:0 5px 28px rgba(0,0,0,.25)}
.im-case-cover-kicker{position:absolute;z-index:2;left:23px;bottom:22px;font:700 11px var(--font-body);letter-spacing:.12em;color:#fff}
.im-case-details{padding:26px 24px 29px}
.im-case-details>span{font:700 11px var(--font-body);letter-spacing:.15em;color:var(--lime)}
.im-case-details h3{font-size:clamp(20px,2vw,28px);margin:21px 0 8px;line-height:1.22}
.im-case-details p{color:rgba(245,245,245,.7);margin:0 0 28px;font-size:15px}
.im-case-details a{font:700 10px var(--font-body);letter-spacing:.15em;border-bottom:1px solid var(--lime);padding-bottom:7px;color:var(--lime)}
.im-case-foot{padding-top:33px;display:flex;justify-content:space-between;align-items:center;gap:25px;font-size:11px;letter-spacing:.06em;color:rgba(245,245,245,.64)}
.im-case-foot a{color:var(--lime);font-weight:700}
.im-results{background:var(--charcoal)}
.im-results h2 span{color:var(--sky)}
.im-metric-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px}
.im-metric{border:1px solid rgba(245,245,245,.23);border-radius:8px;padding:33px 30px 44px;min-height:270px}
.im-metric>span{font:700 10px var(--font-body);letter-spacing:.15em;color:var(--lime)}
.im-metric>strong{font:700 clamp(48px,5.5vw,86px)/1.2 var(--font-wide);display:block;color:var(--sky);margin:36px 0 21px;letter-spacing:-.045em;white-space:nowrap}
.im-metric>strong small{font-size:.56em;color:var(--lime)}
.im-metric p{font-size:15px;line-height:1.6;color:rgba(245,245,245,.74);max-width:340px;margin:0}
.im-results-note{font-size:11px;line-height:1.6;color:rgba(245,245,245,.55);margin:28px 0 0;max-width:940px}
.im-final-cta{background:var(--blue);color:var(--smoke);overflow:hidden}
.im-final-inner{position:relative;isolation:isolate}
.im-final-cta .im-smallcap{color:var(--lime)}
.im-final-cta h2{font-size:clamp(53px,9vw,140px);line-height:1.14;margin:35px 0 65px;position:relative;z-index:2}
.im-final-cta h2 span{color:var(--lime)}
.im-cta-actions{border-top:1px solid rgba(255,255,255,.4);padding-top:30px;display:flex;justify-content:space-between;align-items:center;gap:40px;position:relative;z-index:2}
.im-cta-actions p{max-width:500px;font-size:18px;line-height:1.55;margin:0}
.im-cta-actions a{display:flex;align-items:center;justify-content:space-between;min-width:280px;gap:28px;border-radius:30px;background:var(--lime);color:var(--charcoal);padding:17px 22px;font-weight:700}
.im-cta-actions a span{font-size:22px}
.im-cta-isotipo{position:absolute;right:-80px;top:20px;width:min(25vw,330px);opacity:.2;z-index:1;transform:rotate(-25deg)}
.im-page .site-footer{background:var(--charcoal)}
@media(max-width:1270px){.im-hero-grid{grid-template-columns:minmax(0,1fr) minmax(370px,.8fr)}.im-page .im-hero h1{font-size:clamp(26px,3vw,46px)}.im-hero-art{height:580px}.im-art-stamp{font-size:23px}.im-philosophy h2{font-size:clamp(32px,4.5vw,62px)}.im-feature h3{font-size:clamp(26px,3vw,46px)}}
@media(max-width:1050px){.im-page .im-hero h1{font-size:clamp(25px,3vw,36px)}.im-hero-grid{grid-template-columns:1fr 1fr;gap:20px;min-height:610px}.im-hero-art{height:525px}.im-frame-a{height:360px}.im-frame-b{height:285px}.im-frame-c{height:245px}.im-hero-caption{margin-top:46px}.im-philosophy-grid{grid-template-columns:155px 1fr}.im-method-heading{grid-template-columns:1fr;gap:16px}.im-method h2{font-size:clamp(43px,7vw,88px)}.im-campaigns-heading,.im-results-heading{grid-template-columns:1fr 270px}.im-feature{grid-template-columns:40% 60%;min-height:555px}.im-feature-info{padding:30px}.im-feature h3{font-size:clamp(26px,3vw,39px)}.im-case-cover{height:430px}.im-metric>strong{font-size:clamp(37px,5vw,65px)}}
@media(max-width:850px){.im-hero-grid{grid-template-columns:1fr;min-height:0;padding:60px 0 50px;gap:26px}.im-page .im-hero h1{font-size:clamp(29px,5vw,51px)}.im-hero-copy>p{max-width:700px}.im-hero-art{height:540px;max-width:640px;width:100%;margin:0 auto}.im-frame-a{left:10%;width:45%;height:390px}.im-frame-b{right:11%;width:34%;height:295px}.im-frame-c{right:14%;width:30%;height:250px}.im-hero-caption{margin-top:38px}.im-philosophy-grid{grid-template-columns:1fr;gap:32px}.im-what-grid{grid-template-columns:repeat(2,minmax(0,1fr));margin-top:75px}.im-campaigns-heading,.im-results-heading{grid-template-columns:1fr;gap:22px}.im-campaigns h2,.im-results h2{font-size:clamp(36px,6vw,56px)}.im-campaigns-heading>p,.im-results-heading>p{max-width:640px}.im-feature{grid-template-columns:1fr;min-height:0}.im-feature-info{min-height:400px}.im-feature-visuals{padding:0 12px 12px;height:520px}.im-cases-grid{gap:13px}.im-case-cover{height:390px}.im-case-details{padding:22px 17px 23px}.im-case-details h3{font-size:19px}.im-case-details p{font-size:14px}.im-metric-grid{gap:14px}.im-metric{padding:26px 20px;min-height:260px}.im-final-cta h2{font-size:clamp(56px,9vw,92px)}}
@media(max-width:630px){.im-page .im-pad{padding:85px 0}.im-overline span:last-child{display:none}.im-overline{font-size:10px}.im-hero-grid{padding-top:45px}.im-page .im-hero h1{font-size:clamp(21px,6.15vw,38px);line-height:1.35;margin:24px 0}.im-hero-copy>p{font-size:16px;line-height:1.57}.im-primary{width:100%;max-width:290px}.im-secondary{margin-left:0}.im-hero-caption span{display:none}.im-hero-art{height:420px}.im-frame-a{left:3%;top:65px;width:50%;height:290px}.im-frame-b{right:3%;top:14px;width:38%;height:238px}.im-frame-c{right:5%;bottom:0;width:34%;height:198px}.im-art-ring{inset:30px 10px 15px 20px}.im-art-ring img{width:54px;right:0}.im-art-stamp{font-size:19px;left:17%;bottom:0}.im-art-cross{font-size:30px;top:0;left:0}.im-vertical-label{font-size:8px;right:-14px;top:120px}.im-frame>span{font-size:8px;left:8px;right:8px;bottom:8px}.im-frame>span b{width:27px;height:27px}.im-hero-end{font-size:9px}.im-hero-end span:last-child{white-space:nowrap}.im-ticker{height:52px}.im-ticker-track{font-size:13px}.im-philosophy h2{font-size:clamp(25px,7vw,40px)}.im-philosophy-bottom{grid-template-columns:55px 1fr;gap:17px;margin-top:34px}.im-philosophy-bottom p{font-size:16px}.im-thin-icon{width:48px;height:48px;font-size:25px}.im-what-grid{grid-template-columns:1fr 1fr;margin-top:62px}.im-what-grid article{padding:17px 13px;min-height:210px}.im-what-grid h3{font-size:15px;margin:24px 0 10px}.im-what-grid p{font-size:13px}.im-method-heading{padding-bottom:25px}.im-method h2{font-size:clamp(34px,8vw,55px)}.im-method-heading p{font-size:15px}.im-step{grid-template-columns:40px 1fr 20px;gap:10px;padding:28px 0}.im-step-index{font-size:12px}.im-step h3{font-size:clamp(16px,4.5vw,23px);margin-bottom:9px}.im-step p{font-size:13px}.im-step-arrow{font-size:20px}.im-method-bottom{display:grid;grid-template-columns:55px 1fr;gap:19px;padding-top:40px}.im-oval{width:50px;height:50px}.im-oval img{width:38px}.im-method-bottom p{font-size:11px}.im-method-bottom>a{grid-column:1/-1;justify-self:start}.im-section-topline{font-size:9px}.im-section-topline span+span{white-space:nowrap;font-size:8px}.im-campaigns-heading,.im-results-heading{margin:48px 0 45px}.im-campaigns h2,.im-results h2{font-size:clamp(31px,7.5vw,48px)}.im-campaigns-heading>p,.im-results-heading>p{font-size:15px}.im-feature-info{padding:26px;min-height:380px}.im-feature h3{font-size:clamp(28px,7vw,39px)}.im-feature-info p{font-size:14px}.im-feature-visuals{height:385px;gap:6px;padding:0 8px 8px}.im-shot-overlay{left:11px;bottom:13px}.im-shot-overlay strong{font-size:16px}.im-shot-overlay>span{font-size:9px}.im-feature-count strong{font-size:44px}.im-cases-grid{grid-template-columns:1fr;gap:20px}.im-case-cover{height:420px}.im-case-details{padding:25px}.im-case-details h3{font-size:24px}.im-case-foot{display:block;font-size:10px;line-height:1.6}.im-case-foot>a{display:block;margin-top:10px}.im-metric-grid{grid-template-columns:1fr}.im-metric{min-height:0;padding:23px 27px 26px}.im-metric>strong{margin:20px 0 12px;font-size:clamp(45px,12vw,70px)}.im-results-note{font-size:10px}.im-final-cta h2{font-size:clamp(39px,11vw,72px);margin:26px 0 46px}.im-cta-actions{flex-direction:column;align-items:start;gap:30px}.im-cta-actions p{font-size:16px}.im-cta-actions a{width:100%;min-width:0}.im-cta-isotipo{width:160px;right:-30px;top:100px}}
@media(max-width:370px){.im-page .im-hero h1{font-size:20px}.im-philosophy h2{font-size:24px}.im-method h2{font-size:31px}.im-case-details h3{font-size:21px}}
@media(prefers-reduced-motion:reduce){.im-ticker-track{animation:none}}
/* Ajustes de legibilidad y de retícula en pantallas pequeñas. */
@media (max-width:630px) {
  .im-page .im-section-topline { gap:12px; }
  .im-page .im-section-topline span { min-width:0; overflow-wrap:anywhere; }
  .im-page .im-section-topline span:first-child { flex:1; }
  .im-page .im-section-topline span+span { flex:0 1 45%; max-width:45%; white-space:normal; text-align:right; line-height:1.5; }
}
@media (max-width:370px) {
  .im-page .im-method h2 { font-size:25px; letter-spacing:-.04em; }
  .im-page .im-what-grid { grid-template-columns:1fr; }
  .im-page .im-what-grid article { min-height:auto; padding:22px 20px 28px; }
  .im-page .im-what-grid h3 { margin:18px 0 10px; font-size:18px; }
}